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How Are Life Sciences Organizations Utilizing GenAI for Supply Chain Optimization?

Nino Giguashvili — Fri, 28 Nov 2025 05:00:00 GMT

The IDC Survey Spotlight examines how life sciences organizations worldwide leverage generative AI (GenAI) to optimize supply chain operations.

The data presented in this study derives from a sample of pharmaceutical, biotech, and medical device organizations from the Americas, Europe, and Asia/Pacific regions that participated in IDC's Industry AI and Cloud Path Survey, 2025. The survey was conducted in August 2025 among organizations from multiple industries worldwide.

中国数字政府市场预测，2025—2030

Jifeng SUN — Fri, 28 Nov 2025 05:00:00 GMT

本报告基于IDC对中国数字政府市场的长期跟踪与研究，对中国数字政府2025年至2030年的市场规模做了预测与分析，可供政府信息化厂商在进行产品研发和制定发展策略时参考，也可供投资机构做参考。

同时我们也看到，随着2022年以来政府采购的逐渐减少，偿息压力的增加，以及数字政府建设模式由直接投资向政企合作、持续运营转变，IDC调低了未来5年中国数字政府整体市场规模预测，五年复合增长率由6.2%下降为4.1%，预计到2030年数字政府市场规模将达到1857亿元人民币。

IDC政府行业分析师孙吉峰表示："数字政府经过多次迭代升级，技术与建设模式都在发生翻天覆地的变化，技术上从信息化、云化、大数据，再到智能化，建设模式从分散自建、统筹统建、政企合作，再到持续运营，政府领域供应商必须洞察并适应这个变化，参与到数智政府的转型建设中。"

中国钓鱼邮件检测智能体实测，2025

James Wang — Fri, 28 Nov 2025 05:00:00 GMT

钓鱼邮件一直以来都是网络攻击的主要手段之一。近年来随着生成式AI等技术的发展，攻击手法愈发隐蔽和智能化。IDC最新研究显示，钓鱼邮件不仅针对普通员工，更频繁地针对IT和高权限人员，利用他们对内部系统的信任和日常工作习惯，通过伪装成系统通知、紧急安全警告等方式诱导受害者泄露账号、密码甚至多因素认证信息。一旦攻击者获取这些敏感凭证，往往能进一步渗透企业核心系统，造成数据泄露、业务中断甚至勒索等严重后果。

IDC调研显示，点击钓鱼邮件中的恶意链接或附件，扫描钓鱼邮件中的二维码仍是勒索软件等重大安全事件的首要入口，占比高达16%，其次是凭证泄露和内部威胁。虽然员工安全意识培训很重要，但越来越多CISO倾向于采用技术手段（如邮件网关、反钓鱼工具、强认证等）在邮件到达员工前就进行拦截。

生成式AI的普及让钓鱼邮件变得更难识别。AI可自动生成语法、格式都极为逼真的钓鱼邮件，甚至能根据社交平台信息定制个性化攻击内容，极大提升了攻击成功率。对此，IDC建议企业应定期开展安全意识培训，模拟最新钓鱼手法，提升员工识别能力；同时投资AI驱动的反钓鱼检测工具，强化多因素认证、最小权限原则，并对高风险环节（如财务、IT、管理层）进行重点防护。

在我国，安全技术提供商开始尝试基于大模型技术来识别钓鱼邮件。为了更清晰地呈现在安全大模型赋能下的钓鱼邮件检测智能体的检测能力，本次研究从产品和技术能力角度出发，进行调研和技术评估，评估结果供最终用户CSO/CIO等相关从业人员参考。

本次技术评估报告主要围绕钓鱼邮件检测智能体的检测能力开展，希望通过对中国市场中主要相关技术提供商的产品评估以及对大量最终用户的客观访谈来帮助市场更加全面地了解中国市场在钓鱼邮件检测方面的技术现状及发展趋势。

本次研究主要围绕大模型赋能的钓鱼邮件检测智能体做评估，通过实测调研，从链接钓鱼邮件、二维码钓鱼邮件、附件钓鱼邮件、安全报告生成、使用体验、行业应用等角度进行评估，评估相关技术提供商在该市场的综合实力。同时，通过研究，给出市场和技术未来发展预测。

“虽然钓鱼邮件检测技术经过长期的发展已经非常成熟，但是在检测效率上仍然有很大的提升空间。大模型赋能钓鱼邮件检测极大地提升了检测的准确率，这也将彻底颠覆该市场的格局。当然，技术提供商还需要在多模态检测、过程分析合理性、智能生成报告等方面持续加大研发的投入，持续完善钓鱼邮件检测智能体的成熟度。”——IDC研究总监王军民表示。

AI, Wi-Fi 7, and Campus Network Modernization to Power Asia/Pacific WLAN Market Past US$1 Billion in 2025

Thu, 27 Nov 2025 05:00:00 GMT

Sustained enterprise demand, fueled by AI integration, Wi-Fi 6E/7 upgrades, and rising campus network investments across key Asia/Pacific markets, according to IDC

Atlassian Announcements, October 2025: Cloud Platform and AI Push with Assets, Service Collection Packaging, and More

Snow Tempest — Thu, 27 Nov 2025 05:00:00 GMT

This IDC Market Note summarizes Atlassian announcements relevant to IT service management and enterprise service management, including pushing customers to the cloud, cross-platform Assets functionality, and a new Service Collection of apps and features.

Dreamforce ’25: Agentforce Reloaded

Neil Ward-Dutton, Stewart Bond, Nancy Gohring, Megha Kumar, Shari Lava — Thu, 27 Nov 2025 05:00:00 GMT

This IDC Market Note summarizes Salesforce's major announcements at the Dreamforce 2025 event. The report focuses on the company's launch of its Agentforce 360 platform, a new set of AI and automation capabilities, expanded data and integration features, and strategic moves to position itself as a neutral agentic AI platform for enterprises.

Dreamforce 2026: The Era of the Agentic Enterprise

Wed, 26 Nov 2025 05:00:00 GMT

This IDC Market Perspective describes how Dreamforce 2025 (held October 14–16) marked Salesforce's pivot from Customer 360 to Agentforce 360, positioning the company as an agentic platform rather than a cloud-first CRM. The company declared the "end of the cloud era," recasting each former cloud as an Agentforce module (Sales, Marketing, Service, Field Service, Revenue, Commerce, IT Service, and Industry Clouds), while Slack is reframed as the Agentic Operating System and conversational UX. Partnerships with OpenAI, Stripe, Anthropic, and Google broaden model and commerce reach; Slack's role as collaborative UX places it at the center of agent-driven work. Data 360 must prove value beyond existing warehouses by operationalizing context for agents, while suppliers align tech stacks and skills to Agentforce's deterministic plus agentic pattern.

Agentforce 360 is a pragmatic step toward enterprise-ready agents, balancing nondeterministic intelligence with governed, predictable execution across the customer life cycle.

"Dreamforce 2025 is Salesforce's line in the sand moment: Agentforce 360 reframes Salesforce from system of record CRM to an agentic AI operating platform, with Slack as the front door and Data 360 as the spine," says Heather Hershey, research director of AI-Enabled Digital Commerce at IDC. "Salesforce has placed a major bet on the future of the emerging agentic enterprise, one in which intelligent context starts to operationalize the 'messy middle' — the 80% of repetitive business processes locked in unstructured data and outdated flows — turning unstructured data into opportunities for agentic decision autonomy with human-supervised execution."

How European Telcos Are Leveraging AI to Revolutionize Their SMB Customer Retention Strategies

Alejandro Cadenas, Daniela Rao — Wed, 26 Nov 2025 05:00:00 GMT

This IDC Market Perspective examines how European telecom providers can address mounting pressure to retain SMB customers amid rising churn and acquisition costs. AI-driven retention strategies are emerging as a critical solution, enabling telcos to shift from reactive service models to proactive, personalized engagement. By leveraging predictive churn models, customer health scores, and automated workflows, communications SPs can intervene before dissatisfaction escalates, improving customer lifetime value and operational efficiency.

"AI is of strategic importance in this transformation. It is no longer a future investment but a current necessity. For telcos targeting SMBs, embedding intelligence across the customer journey is the only sustainable path to profitability and relevance in a hyper-competitive market." — Associate Vice President Alejandro Cadenas, IDC

IDC MarketScape: Worldwide AI-Enabled PSA ERP Applications 2025–2026 Vendor Assessment

Mickey North Rizza — Wed, 26 Nov 2025 05:00:00 GMT

This IDC study provides a thorough assessment of market-leading AI-enabled PSA ERP applications and discusses the criteria that are most important for companies to consider when selecting a solution.

"Organizations are embracing AI quickly; however, AI-enabled PSA ERP functionality is just beginning to become AI enabled. As AI becomes more engrained in the services project life cycle and financial aspects, it will immediately help reduce manual and semi-manual workflows, improve time of insights to action, and help deliver improved business performance for services-focused business or as part of the product and additional services businesses," said Mickey North Rizza, IDC Group VP, Enterprise Software.

Intel Highlights Leading-Edge 18A Process, Upcoming Products, and New AI Strategy

Wed, 26 Nov 2025 05:00:00 GMT

This IDC Market Perspective covers major announcements from Intel at ITT 2025 and OCP Global Summit 2025, including the Intel 18A manufacturing process technology, next-generation Panther Lake client CPUs, Clearwater Forest datacenter CPUs, and details on its new AI strategy and products.

“Intel has been undergoing a significant period of re-engineering and transformation as it looks to regain market leadership in manufacturing and product performance,” said Andrew Buss, senior research director, IDC. “If Intel can meet its objectives as outlined in major announcements during ITT 2025 and OCP Global Summit 2025, it will help customers to meet the performance, efficiency, and cost targets for next-generation PCs and digital infrastructures.”