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Basware's Third Annual VIP Customer Event Recap: Collaboration, Co-Innovation, and Strategic AI Infusion Are Pillars for Success

Charles Aladesuru — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Market Note summarizes key takeaways from Basware's third annual VIP customer event. It highlights discussions on Basware's AI advances, product road map, customer collaboration, compliance, and its renewed vision for its accounts receivable capabilities.

Dell Technologies Analyst Summit: The Pace of Innovation Is Exponential

Jeff Newton — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Market Note details the Dell Technologies Analyst Summit, which underscored the exponential pace of innovation in AI, compute, networking, and storage, emphasizing the critical role of strategic alliances and a partner-first approach. Dell's strategy centers on ecosystem collaboration, openness, and automation to deliver flexible, end-to-end solutions for enterprises and cloud providers, enabling transformation and operational efficiency. The summit highlighted the importance of integrated management, life-cycle support, and co-innovation to address evolving customer needs and future-proof investments.

Global Partner Survey 2025: North America Infrastructure, Cloud Marketplaces

Danielle Ibran — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Survey Spotlight highlights the pivotal trends shaping cloud marketplace strategies, including enhanced ecosystem collaboration, mainstream adoption of co-selling, increased focus on marketplace visibility, flexible pricing models, and the evolution of procurement into a strategic function. Together, these trends illustrate how organizations are leveraging marketplace-driven approaches to accelerate growth, foster innovation, and deepen customer engagement in an increasingly competitive digital landscape.

How Do Developers Spend Their Time?

Adam Resnick — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Survey Spotlight examines how software developers allocate their time across core development activities, operational tasks, and communication overhead. Survey respondents chose from a list that included coding, software testing, debugging, quality assurance, deployment, meetings, and CI/CD implementation, among other activities. The key finding is that quality verification activities — testing, debugging, and QA — consume substantially more developer time than writing code itself, revealing where productivity tools can deliver the greatest impact. The first slide displays a chart of survey results, while the second slide provides analysis and strategic implications for technology suppliers, particularly those developing AI-assisted development tools.

How to Maximize Employee Adoption of New Tools and Processes

Karen D. Schwartz, Amy Loomis, Ph.D., Gina Smith, PhD, Zachary Chertok — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Perspective explores the challenges organizations can face when they must roll out a new process or technology to improve productivity, reduce costs, or remain competitive. To avoid employee reluctance, resentment, or outright refusal, it's important to take the pulse of employees by understanding their preferences, habits, and dislikes.

By understanding user preferences, habits, and dislikes, companies can get ahead of user adoption issues that can derail important technology and process changes. Using a systematic approach to user adoption — deploying helpful technologies at specific points in the process — can help ensure a smooth transition.

"While employees have no choice but to adopt new processes or technologies if they want to remain employed, they can do a lot of damage by airing negative opinions," says Karen D. Schwartz, adjunct research advisor for IDC's IT Executive Programs (IEP). "The best way to avoid negatively impacting morale is to get in front of the issue by understanding employee sentiment, keeping employees in mind during the entire development and testing project, and measuring twice while cutting once."

Market Analysis Perspective: Worldwide Database Management Systems Software, 2025

Devin Pratt — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Market Analysis Perspective provides insight into the current and future state of the worldwide database management systems software market for 2025. It includes an overview of the current market landscape, a technology buyer perspective, a market outlook, and IDC's advice for technology suppliers in this market.

Market Analysis Perspective: Worldwide Storage and Computing Infrastructure Software Platforms, 2025

Johnny Yu, Ryan Caskey — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Market Analysis Perspective provides insight into the current and future state of the worldwide storage and computing infrastructure software platforms, 2025. It includes an overview of the current market landscape, a technology buyer perspective, a market outlook, and IDC's advice for technology suppliers in this market.

Oracle AI World 2025

Abhinav Shrivastava, Zachary Chertok, Ivan Oz — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Market Note highlights insights from the Oracle AI World 2025 event, held in Las Vegas from October 13 to 16, 2025. The event unveiled Oracle's vision and strategy for agentic AI, including an AI Agent Marketplace, expanded multi-LLM support, and embedded agents for HR workflows. With these announcements, Oracle aims to help customers expedite their AI transformation journey while maintaining business compliance and security.

Sprinklr's AI-Native Evolution: An Integrated Solution to Orchestrate Unified Enterprise Customer Engagements

Sudhir Rajagopal, Roger Beharry Lall, Lou Reinemann — Sat, 22 Nov 2025 05:00:00 GMT

This Market Note shares an overview of Sprinklr's evolution to an AI-native unified customer experience (CX) platform. Sprinklr is advancing its AI-native unified customer experience platform, focusing on integrating data, workflows, and governance across all customer engagement channels. Recent product enhancements, including AI Agent Builder and Copilot, reinforce its differentiation in orchestrating seamless, omni-channel experiences. With a disciplined operational and go-to-market strategy under new leadership, Sprinklr aims to solidify its position as the primary controller of enterprise customer engagement, emphasizing practical AI applications and unified insights to drive business transformation.

The Future of Operations: Objectives, Priorities, and the Importance of Technology for COOs and Operations Leaders

Ashok Patel — Sat, 22 Nov 2025 05:00:00 GMT

This IDC Market Presentation explores the outlook of COOs and operations leaders in EMEA for 2025, their business and technology priorities, and their challenges ahead.

It leverages quantitative insights from IDC’s Worldwide C-Suite Tech Survey, 2025, to provide an unparalleled view into what is top-of-mind for EMEA COOs and operations leaders, the role technology investments will play in their organizations, and the evolution of their roles.