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5G Slicing in Consumer Space and the Role of AI: A European Perspective

Daniela Rao, Alejandro Cadenas — Tue, 08 Jul 2025 04:00:00 GMT

5G slicing is a feature that is expected to define new services based on premium and ultra secure connectivity for enterprises. But slicing will also open new opportunities for consumers, either with customer visibility to directly purchase the slice or as part of a solution with enhanced performance based on a slice, following a B2B2C model.

"A 5G slice is essentially a new capability unlike anything seen before, so customers and solution providers will need to understand the potential and embed that capability in their offering. Players that are able to incorporate this capability early will enjoy a competitive advantage based on improved customer experience." — Associated Vice President Alejandro Cadenas, Telco Research, IDC Europe

PC Shipments Remained Strong in Q2 Signaling Vendors Getting Ahead of Tariff Deadlines, according to IDC

Tue, 08 Jul 2025 04:00:00 GMT

In line with IDC's forecast, Q2 results show continued dynamism, but tariff jitters are starting to be felt in the US

elumo by essensys: Transforming Meeting Room Management in the Era of Hybrid Work

Mario Lombardo, Mick Heys — Tue, 08 Jul 2025 04:00:00 GMT

This IDC Market Note provides an overview of the current challenges associated with meeting room management in today's hybrid work environment, particularly the growing demand for solutions that support seamless booking, access, and utilization of shared spaces in flexible workplaces. It examines the elumo platform by essensys as a recent market development aimed at addressing these needs, with specific capabilities to enable operational efficiency, enhanced user experience, and new revenue opportunities for flexible workspace providers and landlords.

T-Mobile's Best Overall Network Announcement and T-Satellite Update: There's a New (Network) Sheriff in Town

Jason Leigh, Paul Hughes, Pahul Singh, Peter Chahal — Mon, 07 Jul 2025 04:00:00 GMT

T-Mobile's June 23 press event was a splashy tribute to the company's journey from worst mobile network to best mobile network, as recently recognized by Ookla, and provided a platform for the company to provide updates on the commercial availability of its T-Satellite service. These announcements give T-Mobile differentiated positioning and marketing fodder amongst its biggest competitors as it continues to push for greater mind and market share amongst consumer, business, and first responder/public safety communities.

Klaviyo's Omni-Channel Evolution: Insights from K:LDN 2025

Roger Beharry Lall — Thu, 03 Jul 2025 04:00:00 GMT

Klaviyo's K:LDN 2025 event in London showcased the company's evolution from a data platform to an email/SMS tool for digital commerce solopreneurs to a full-stack, omni-channel marketing automation provider for larger organizations. Announcing new features such as an omni-channel campaign builder, Channel Affinity, and expanded mobile messaging, Klaviyo demonstrated its commitment to solving fragmented customer experiences and supporting fast-growing brands. With international expansion underway and a focus on pragmatic, AI-powered tools, Klaviyo aims to balance innovation and operational readiness. The company's success, however, hinges on resource-intensive efforts including global scaling, deepening platform capabilities, and maintaining customer engagement across multiple segments.

Nokia DTW25 Analyst Day: Nokia's Strategy Toward Autonomous, Cloud-Native, and AI-Enabled Networks

Ahmad Latif Ali, Chris Silberberg, Bruno Teyton — Wed, 02 Jul 2025 04:00:00 GMT

Nokia's Analyst Day was held on the June 16, 2025, the day before Digital Transformation World (DTW) — Ignite, and showcased the company’s ambitious vision to become a central orchestrator of the telecom industry's shift toward autonomous, cloud-native, and AI-powered networks. Through a cohesive strategy that emphasizes platform integration, operational intelligence, and a growing ecosystem, Nokia aims to transform itself from a traditional network vendor into a data- and software-driven service enabler.

The event emphasized Nokia's three-pillar model of "Think, Sense, and Act" as foundational to its future network strategy. With a focus on simplifying complexity through automation, embedding AI across the service lifecycle, and enabling monetization through its Network-as-Code initiative, Nokia presented a roadmap well-aligned with telcos' evolving needs. Moreover, the company is positioning itself to address major pain points such as operational silos, cybersecurity threats, and the slow pace of digital transformation by leveraging explainable AI, unified data fabrics, and low-latency automation.

AI-Driven Transformation: Emphasizing and Reshaping the EMEA Networking and Telecoms Market

Chris Barnard, Len Padilla — Tue, 01 Jul 2025 04:00:00 GMT

Several recent developments have reinforced the central role of networking and telecoms in enabling an AI-driven future, highlighting how connectivity infrastructure is rapidly evolving from a support function to a strategic foundation for digital transformation. From hyperscalers scaling out AI fabrics to telcos redefining their architectures for low-latency edge processing, these trends are not only reshaping the industry but also guiding IDC’s research agenda for networking in EMEA. As the region adapts to new demands in automation, performance, and sustainability, these events provide timely signals that will shape our coverage priorities in the coming quarters.

8x8 Aims for a Larger Share: Expanding Local Coverage for Operator Connect for Microsoft Teams

Denise Lund — Mon, 30 Jun 2025 04:00:00 GMT

For many worldwide UCaaS providers today, the competition has only grown fiercer. Ensuring that cloud voice solutions such as those inherent to UCaaS and CCaaS solutions are available in countries where businesses have UC collaboration environments deployed is a surefire way to be at the table when buying decisions are made for the voice component. On June 26, 2025, 8x8 announced a major step toward growing its cloud voice–enabled UCaaS and CCaaS seat base with its addition of 30 countries to its 8x8 Operator Connect for Microsoft Teams. For 8x8, this appears to be a pragmatic move that can help put it in a position to reap the rewards of Microsoft Teams’ popularity in businesses around the globe.

Canadian Communications Services Forecast, 2025–2029

Praveen Datta — Mon, 30 Jun 2025 04:00:00 GMT

This IDC presentation provides the five-year forecast for the Canadian communications services market and delivers insight into the drivers and inhibitors of growth.

"The Canadian communications services market continues to grow due to wireless, internet, and data services despite declines in wireline voice and video services. Economic pressures due to U.S. tariffs, slowing immigration and recent CRTC decisions increasing competition, and pricing pressures have slowed market growth compared with the prior-year forecast." — Praveen Datta, research director, Canadian Communications Markets and Strategies at IDC Canada

Canadian Consumer Communications Services Forecast, 2025–2029

Praveen Datta — Mon, 30 Jun 2025 04:00:00 GMT

This IDC presentation provides the five-year forecast for the Canadian consumer communications services market and delivers insight into the drivers and inhibitors of growth.

"With continuing competition and promotional pricing, along with a dramatic shift in immigration policy slowing population growth, the Canadian consumer communications market has noticeably slowed." — Praveen Datta, research director, Canadian Communications Markets and Strategies